Insight into the future! What are the important trends of Mini/Micro LED revealed at the Infocomm Exhibition in the United States?

North America, as the largest overseas market for Chinese large-screen display companies, has always been the focus of Chinese brands competing to layout overseas markets. At the 2024 InfoComm USA Audiovisual Technology and Systems Integration Exhibition, which ended on June 14, the luxury Chinese military regiment was once again seen at the exhibition. According to Pjtime.com statistics, there are more than 150 Chinese enterprises exhibiting, showing a strong Chinese manufacturing capacity, especially the LED display section, there are nearly 60 enterprises, accounting for about two-fifths of all Chinese exhibitors, but also reflects the strong strength of China's LED large-screen display.

LED display has replaced other technologies to become the main force of large screen display. Chau Ming Technology, BOE BOE, Samsung Electronics, LG Electronics, Philips, Alto Electronics, Lianjian Optoelectronics, Abison, Lehman Optoelectronics, Zhaochi crystal Display, etc., all appeared. Display LED display in virtual shooting, home theater, stage performance, outdoor advertising, conference rooms, smart education, command and control center, digital exhibition, smart retail and other colorful full scene wide application.

 

As a bellwether exhibition for the large screen display industry, through a series of new products and featured exhibits at the 2024 InfoComm USA exhibition, we can see that LED displays show the following key development trends:

1. COB has become the mainstream package route for Micro/Mini LED. The pitch range covers P0.4 to P1.8, with P0.9 and P1.25 being hot spots. Most COB products have the characteristics of energy saving, 4K/8K ultra HD, ultra-thin, etc.

2, more manufacturers launched MIP packaging products. MI and COB products from multiple manufacturers are exhibited simultaneously. MIP packaging products have the characteristics of high consistency, high contrast, high brightness and high reliability.

3, LED display energy-saving further, energy-saving cold screen into a hot spot. Chau Ming, Lehman, Xida, New Aseng, Vision Jue Guangxu, Lingcan Technology, BOE BOE all exhibited energy-saving products. For scenes such as control centers, advertising screens, radio and television studios that are used for a long time, energy-saving screens will greatly reduce the cost of later use.

4, virtual shooting continues to be hot, is extending from professional studios to enterprise-class and other broader markets; DCI-P3 color gamut, high refresh, wide viewing Angle, AI technology, creative construction and other technologies promote the progress of xR virtual shooting.

5, in the product form, LED integrated machine is one of the most exhibits at the exhibition, most manufacturers have exhibited integrated machine, in addition to the conference market, there are also intelligent education integrated machine, advertising integrated machine, etc., LED integrated machine with buy and use free installation features and 4K, HDR, high brush, wide color gamut, high integration, interactivity and other excellent performance, The market vitality is becoming more and more strong, and there is a trend of quickly replacing LCD panels.

6, Micro LED ultra HD home giant screen field, Samsung, LG, Rayman Optoelectronics is no longer alone, Chuang Optoelectronics, Zhaochi crystal and so on have joined, the size is more and more rich, and even modular breakthrough size limits. Technically, 4K ultra HD, wide color gamut, HDR, virtual pixels, intelligent algorithms, etc., greatly improve the color picture quality, bringing a more immersive viewing experience.

7. Stage beauty application: flexible screen, curved screen, wave screen, spiral screen, curved screen, cylindrical screen, spherical screen, Rubik's cube screen, right Angle screen, can screen and other creative screens, make the LED screen colorful, bring more personalized immersive visual experience. Flexible and curved modules can make the special-shaped splicing more smooth, more technological aesthetic appearance, and more flexible splicing freedom.

8, rental large screen: performance and effect continue to improve. Lightweight design, fast installation, easy maintenance, flexible splicing combination is a point of view, outdoor rental more durable.

9, smart retail, digital exhibition scene: will be an important potential incremental market for LED in the future. Exhibits show features such as immersion, smoother interactive experience, creative splicing, diverse shapes, transparent screens, holographic invisibility, and super-wave movement, which are intended to help customers attract consumers' attention.

10, outdoor digital media: LED traditional applications for new vitality. Outdoor advertising display exhibits higher brightness, more energy saving, more efficient heat dissipation, stronger protection performance, more convenient installation, better environmental adaptability, more stable operation trend, while LED outdoor advertising screen is also accelerating micro-spacing.

11, AI enable: LED screen more intelligent. The application of many AI technologies such as AI energy-saving technology, AI analysis of brightness and tone, AI tuning optimization, AI evaluation of LED chip quality, AI enhancement of picture quality technology, AI voice operation, etc., makes LED display more energy saving, higher color accuracy, better picture quality effect, easier management and maintenance, and stronger ability to adapt to environmental changes.

Below, PJTIME combines hot new products, key and highlight products to elaborate:

 

1. COB has become the mainstream package route for Micro/Mini LED

Key words: energy saving, 4K, ultra-high definition, ultra-thin, P0.9, inversion

Chau Ming, Aoto Electronics, Lianjian Optoelectronics, Rayman Optoelectronics, Xida Electronics, and other mainstream LED manufacturers almost all exhibited COB small pitch products, covering P0.4-P1.8 small pitch range, on-site samples to P0.9 and P1.25, indicating that P0.9 and P1.25 will be the main pitch product types in the high-end market. Most COB products have energy-saving, 4K/8K ultra HD, ultra-thin, flip and other features. Mainly for the conference machine, command and control center, high-end business display, smart education, home theater and other application fields.

 

 

Lampu Technology, a subsidiary of Chau Ming, showcases the Blue Shield series LMini0.9 small pitch COB dedicated display screen, which can support portable support or wall mounting.

Abison COB micro-pitch display products KLCOB V2 series, COB ultra HD smart screen X series. KLCOB V2 is equipped with a number of image black technologies, the weight of a single box is only 4.3kg, the thickness of the box is 39.8mm, which can effectively reduce the burden of disassembly and improve the user experience.

Xida Electronics exhibited P0.9mm ultra HD flip COB display large screen and the new 600/609 box small pitch COB series products (point pitch covering P0.4/P0.7/P0.9/P1.2/P1.5).

The company has demonstrated COB packaging process products with P0.6-P1.8 pitch, and as of October 2023, the company has built 900 COB packaging production lines.

The 190-inch high-brightness COB large screen on display adopts three-pixel spatial dynamic multiplexing technology, with high brightness, uniformity and contrast characteristics, ultra-thin design saves space, saving more than 40% of energy than traditional LED.

Miri Optronic 4K COB UHD series adopts full flip COB technology, soft light surface process, with 30,000:1 ultra-high contrast, delicate and layers, 170 degrees ultra-wide viewing Angle.

Haijia Cailio showcases L series COB 0.78/0.93/1.25 products, with excellent ink consistency, ultra-high definition picture quality, easy maintenance, stable performance and other advantages.

The company exhibited the CV series 0.93mm pitch COB Ultra HD display, the X series COB solid display, and the E-Pro outdoor COB series. CV series with a very visually stunning ultra HD 8K large screen, with extremely delicate, clear animation effects to attract attention. The E-Pro Outdoor COB Series has an extremely convenient housing design for operation.

Shanxi Hi-Tech Video is the world's first full-flip DCI-P3 color gamut cinema COB display product, with high contrast, dynamic brightness, intelligent energy saving and other characteristics.

In terms of COB all-in-one machine, There are Lehman COB Micro LED intelligent conference interactive system, Meyad Optronic COB 1.5625 pitch flexible surface integrated machine, Hisense 136-inch COB LED integrated machine, Planar 109 and 136-inch "All in One" highly integrated Micro LED design Technology L series intelligent all-in-one machine.

In addition, there are: Kangjian Optoelectronics high efficiency and energy saving, stable and reliable, high-definition display COB small pitch LED screen; New Aseng obsidian series full inverted COB screen; Lingcan Technology ultra-light and ultra-thin design, ultra-high contrast and 170° wide viewing Angle TMAX COB small pitch; Wharton technology EDGE series COB products.

 

2, more manufacturers launched MIP packaging products, multi-manufacturer MIP&COB parallel route

Keywords: High consistency, high contrast, high brightness, high reliability

Compared with the ISE exhibition in Europe at the beginning of the year and the IFC exhibition in Beijing in April, more manufacturers exhibited innovative MIP products this time. Among them, Zhou Ming, Lianjian Optoelectronics, Lampu video, in addition to exhibiting COB products, also exhibited MIP products. Vision Jue light Xu, Alto Electronics, Kinglight chip, Xinying Optoelectronics focus on the latest MIP products.

 

 

Aoto Electronics MIP series covers P0.9, P1.2, P1.5, P1.8, using new AI energy-saving technology to significantly reduce power consumption and improve color and black consistency.

The WT series, which uses MIP technology to cover micro-spacing, is heavily launched. Relying on MIP packaging technology, the WT series has more significant advantages in terms of high consistency, high contrast, and high brightness, meeting the requirements of indoor ultra-high-definition display application scenarios.

Lampu Video 190 inch 99% DCI-P3 MIP large screen, dot spacing is P1.25, resolution is 4200*2362.5.

Kinglight chip displays a number of MIP packaged LED products, including MC0404, MC0505, MC0606 and other series of products used in the field of micro display, with high reliability, low cost and other characteristics.

The Micro LED 2K display is made with MiP0202, the world's smallest display device in mass production. The MiP0202 product uses a de-substrate Micro LED thin film chip, the chip size is 34*58μm, the size is smaller, a wafer chip can manufacture a 4k/8k screen.

 

3, LED display energy-saving further, energy-saving cold screen into a hot spot

Keywords: High efficiency, low temperature, cold screen, low carbon, green, low cost

For scenes such as control centers, advertising screens, radio and television studios that are used for a long time, energy-saving screens will greatly reduce the cost of later use. Chau Ming, Lehman, Xida, New Aseng, Vision Jue Guangxu, Lingcan Technology, BOE BOE all exhibited energy-saving products.

 

 

The Star Diamond series UPANEL 1.2S in Zhouming special display plate has 10,000:1 ultra-high contrast and 50% energy saving effect, ultra-low Mohr pattern, stable and reliable, which has won the favor of many professional users such as radio and television, conference scenes. Zhouming ROE exhibited the ultra-low energy consumption, high stability solid installation product Coral1.2, can reduce energy consumption by up to 25%, perfect into the studio, conference room, central control room and other business scenes.

 

 

Rayman COB ultra high definition energy-saving cold screen: using Rayman's patented COB advanced packaging technology and pixel engine technology, 50% energy saving than similar products, screen body temperature is lower than the human body temperature, and ink consistency is good, high color reproduction. The audience came forward to touch and experience the "cold screen" effect

The ColdLED cold screen technology independently developed by Sejue Guangxu uses efficient cooling design, high-efficiency LED chips, advanced packaging technology and high-performance power supplies to achieve ultra-low screen temperature operation and save power consumption by more than 50%.

BOE MLED outdoor advertising shows that the new product BYB Pro maximum power consumption does not exceed 550W/m², 30% energy saving than traditional products, can significantly reduce operating costs.

 

 

Xida's newly upgraded green Ultra HD flip COB display large screen (P0.9mm), using seamless splicing technology, perfectly presents a uniform and consistent 4K high-definition picture. The product offers significant advantages in terms of cold ink color and color consistency, breaking industry bottlenecks.

New ASeng Body cold screen · Obsidian series: using full inverted COB technology, with low temperature rise, low power consumption, long-term consistent ink color, uniform color, restore natural color and many other excellent qualities.

 

 

The outdoor platinum series products created by Lingcan Technology are low-carbon, environmentally friendly, safe and energy-saving solutions for outdoor advertising, integrating many advantages. The display of PT Pro outdoor large screen, its use of advanced energy-saving technology, effectively reduce energy consumption by more than 40%, green, safe and reliable.

In addition, Aoto Electronics MIP series adopts new AI energy-saving technology to significantly reduce power consumption; Wharton EDGE series products adopt COB packaging technology, which saves 40% energy than traditional SMD packaging; Lampu video COB large screen adopts three-pixel spatial dynamic multiplexing technology, ultra-thin design saves space, saving more than 40% energy than traditional LED; High brightness and energy saving display solutions designed for outdoor scenes; Kangjian Optoelectronics COB small pitch LED display has the characteristics of high efficiency and energy saving, stable and reliable, high-definition display. The new generation of Micro LED home giant screen also has ultra-low power consumption and working temperature, and the standby power consumption of the whole screen is less than 0.5W.

 

4, virtual shooting continues to be hot, is extending from professional studios to enterprise-class and other broader markets

Keywords: DCI-P3 gamut, high refresh, wide viewing Angle, AI technology, creative construction

 

 

As a leading brand in the field of virtual shooting, Zhou Ming Technology booth perfectly restored the LED virtual shooting scene: the Future stage Studio of the Future created by the Star series UpadⅣ 2.6 Pro. Zhouming also joined hands with more than 10 ecological partners such as V, RED, megapixer to jointly launch an integrated virtual shooting solution. Relying on the creative construction feasibility of different angles such as right Angle, arc, and 135° on all sides of the LED super HD display, users' actual shooting presents unlimited possibilities.

 

 

Alto's RM Series LED screen is a star product designed for virtual shooting and XR studios, with low scan, high refresh and 99.9% DCI-P3 color gamut, and has built nearly 70 medium and large studios around the world. MetaBox solutions combine augmented reality (AR), virtual reality (VR) and mixed reality (MR) technologies for virtual studios. The enterprise-class XR solution combines LED display, camera tracking, lighting system and XR virtual expansion, which has obvious advantages in terms of cost, space utilization and cost performance. Alto Electronics also introduced the robust and efficient 2K/4K/8K control system X4 specifically for XR virtual shooting, which is designed to meet the needs of high-resolution display, providing high color depth and wide color gamut to ensure rich color and clear detail. It can perfectly solve the problem of scanning line and stroboscopic in shooting.

 

 

BOE also joined the virtual shooting market in a high-profile competition, the latest MLED display combined with the virtual shooting technology independently developed by seven dimensions technology, BOE full scene interactive XR (Extended display) display solution created a beautiful magical stage at the booth site. Boe held a special press conference on the stage to show the world its latest achievements in the field of wisdom display. Its MLED flat and curved screen can be switched flexibly, with a refresh rate of 7680Hz and a brightness of 1800nit. Through intelligent control of virtual and real lighting, automatic screen color calibration, automatic lens calibration, AI technology and ViEnvGen digital painting tools, 7D technology greatly improves the content quality of virtual shooting and provides the optimal solution for efficient and high-quality virtual content production.

 

 

The integrated LED display platform PR series developed by Abison specially for virtual shooting has won authoritative honors such as the German iF Design Award and Red Dot Design Award, and is the only choice to create professional LED virtual studio background screen and sky screen. The product features of 99.99% DCI-P3 color gamut coverage, wide viewing Angle, high brightness and high contrast make the PR series have excellent in-lens viewing effect and achieve "what you shoot is what you get", which can fully meet the application needs of film and television shooting, high-end stage and other scenes.

Guangxiang Technology exhibited MV Pro series main background screen, CF Pro2.6 series arc corner screen intercombination XR virtual photography scheme. Kangjian Optoelectronics supports XR virtual shooting display with DCI-P3 movie wide color gamut, frame change frequency up to 240Hz.

In terms of upstream packaging manufacturers, Kinglight chip demonstrated the virtual studio XR/VP solution, including 1212-XR, 1415-XR, 1515 RGBW and other LED devices. Among them, the 1515 RGBW lamp bead adopts RGB+W product design, which can be applied to the sky screen, the brightness of the whole screen is more than 5000NIT, the white light source design, the RGBW color rendering index is up to more than 90. For xR virtual shooting applications, Dongshan Precision uses two 1515 products to create the main screen and the floor tile screen, the main screen brightness of 1500nit.

 

5, LED integrated machine: from the conference room to smart education, advertising posters to expand the application

Keywords: 4K, HDR, High brush, wide color gamut, ALL IN ONE, high integration, foldable

In terms of product form, LED integrated machine is one of the most exhibits at the exhibition, most manufacturers have exhibited integrated machine, in addition to the conference market, there are also intelligent education integrated machine, advertising integrated machine, etc. LED integrated machine with the buy and use free installation characteristics and 4K, HDR, high brush, wide color gamut and other excellent display performance, the market vitality is becoming more and more strong. There is a tendency to replace LCD panels quickly.

 

 

As the "5-year champion" of the domestic LED all-in-one market, Qingsong Optoelectronics exhibited the third-generation LED all-in-one integrated display, interaction, video processing and conference system, providing clear and delicate visual effects with its large display size of 138 inches and 110%NTSC high color gamut. The application of radar touch technology makes the interaction more accurate and fast. Built-in Android and windows dual systems, with high-performance chips, significantly improve product performance and software compatibility. Another folding all-in-one machine of Qingsong Optoelectronics adds a collapsible installation structure to the highly integrated all-in-one machine, which can be easily folded and expanded, making the turnover and use easier. Configure the easy-to-use Android operating system with multiple input interfaces, plug and play to create a friendly user experience.

 

 

The latest development of Lianjian Optoelectronics touch version of intelligent LED integrated machine, oversized screen high-definition display, intelligent interactive wireless screen, multi-device writing on the same screen, efficient meeting handy.

 

 

Rayman Intelligent conference interactive system integrates advanced technologies such as COB technology, Micro LED technology, intelligent technology, touch technology, massive professional application software and hardware, and has ALL IN ONE intelligent conference functions such as touch writing application, AI voice operation, multi-device screen transmission, display, and sound.

 

 

Aotuo electronic intelligent education integrated machine solution combines AI information technology, intelligently combines physical space and digital space, realizes the natural interaction between people and the environment, helps the whole teaching process to be intelligent, and improves the learning effect.

 

 

Baco Opto-electronics P0.9COB 4K all-in-one machine, with HDR high width dynamic picture quality technology, can accurately restore every detail of the picture, so that the color is more vivid. At the same time, it also supports 2K\4K ultra HD resolution, 3840Hz refresh, high contrast, wireless screen projection function, suitable for high-end conference rooms.

Hisense Business display 136-inch COB LED all-in-one machine, using ASIC high-precision light control chip + Hisense "Xin core" AI picture quality engine chip, comprehensively improve MEMC, HDR, deep black field performance, high color accuracy and other picture quality effects.

Wharton technology focuses on a number of LED integrated machine products: one-click folding and lifting Proteus, double-sided outdoor display Aegis series, ultra-thin and ultra-light seamless splicing V-Poster advertising machine and other three free integrated machines.

 

 

Xida Electronics exhibited green 138-inch ultra HD 4K smart all-in-one machine 2.0, which integrates video conferencing, intelligent interaction, projection interaction, audio-visual simultaneous transmission and other functions in one, using a highly integrated integrated design, easy to achieve 4K/8K ultra HD display, modular installation is convenient, and compatibility is strong.

Lampu video Transformers all-in-one machine has the function of one-click opening and closing to adjust the height, no need to disassemble, easy to carry and move, can quickly meet the needs of the screen. It is suitable for military, fire, emergency and other industries with high requirements for display convenience.

Meyadi photoelectric COB flexible surface integrated machine, using COB1.5625 pitch, 135 inch surface display, can be customized 108 "/135" /163 "integrated machine, support HDR high width dynamic picture quality, support 2K/4K resolution, wireless screen projection function, suitable for high-end conference rooms.

 

6, Micro LED ultra HD home giant screen: Samsung, LG, Lehman Optoelectronics is no longer alone

Keywords: 4K Ultra HD, wide color gamut, HDR, virtual pixel, intelligent algorithm

Chuangxian Optoelectronics and Zhaochi Crystal Display have joined the Micro LED ultra HD home giant screen market, and the optional sizes are becoming more and more abundant, and even modularity breaks through the size limit. Technically, 4K ultra HD, wide color gamut, HDR, virtual pixels, intelligent algorithms, etc., greatly improve the color picture quality, bringing a more immersive viewing experience.

 

 

Rayman Photoelectric is the earliest real layout of the home giant screen LED manufacturers, this exhibition of 138-inch Micro LED 4K ultra HD display screen still occupies the Lehman booth "C" position, the product realizes the wall is the screen immersion audio-visual experience, with its ultra HD picture quality, colorful characteristics to fully meet the multi-dimensional needs of family audio-visual life. The ultimate audio-visual experience attracted bursts of admiration from the scene.

 

 

The new generation of MicroLED home theater integrates ChromaLED's latest 4K graphics algorithm, adaptive gap calibration to ensure that the bright and dark lines between the panels disappear, using 4K MicroLED technology and HDR10+ support, By coating a special surface optical material with Ebony® technology, glare, moire patterns are virtually eliminated, and a high contrast ratio of 2,000,000:1 produces the deepest blacks and the most vibrant colors. Through the adjustment of color experts around the world, with amazing clarity and realistic color reproduction capabilities, create an immersive viewing environment for users. Size coverage 136 ", 145 ", 163 ", 217 ".

Micro LED direct display TV with real pixel and virtual pixel was displayed on site. The product has two resolutions of 2K/4K, and the size covers 108 inches, 135 inches, 162 inches, mainly for home theater, high-end business, high-end club, exhibition hall and other civil and commercial scenes.

 

 

South Korean display giants Samsung and LG as the earliest manufacturers involved in Micro LED home giant screen, this exhibition has also brought new products. Samsung Electronics further upgraded its "The Wall" Micro LED with a modular 420-inch Micro LED media curtain wall at the entrance to the exhibition hall; LG Electronics this time showed the next generation 136-inch Micro LED, which is scheduled to be released this year, the width of the product is about 16μm and the length of about 27μm LED chip size, and extensive application of artificial intelligence (AI) technology: including the production process, as well as the image quality algorithm of the product.

In terms of upstream packaging manufacturers, Kinglight chip showcases cinema level LED solutions, including MC0606-P3, 1010-P3, 1415-P3, 2020-P3 and other P3 series devices, with color gamut coverage > 99%, which can present accurate P3 color gamut at different brightness levels. At low current, the color still maintains uniform display pixels, and the contrast ratio is up to 20000:1, which supports HDR technology. Dongshan Precision also launched DCI-P3 cinema screen products, including 1010, 1515 and 2121 LED devices.

 

7, stage beauty application: more creative modeling, splicing combination is more flexible, science and technology beauty

Keywords: creative screen, special-shaped splicing, free splicing, seamless splicing, personalization, curvy beauty

Flexible screen, curved screen, wave screen, spiral screen, curved screen, cylindrical screen, spherical screen, Rubik's cube screen, right Angle screen, can screen, stack screen and other creative screens, make the LED screen colorful, bring more personalized immersive visual experience. Flexible and curved modules can make the special-shaped splicing more smooth, and the appearance is more flexible according to the scientific and technological beauty.

 

 

The curved screen created by Lampu Blue Shield series LRS3.9 under Chau Ming Group perfectly realizes seamless splicing, and can enjoy high-definition and vivid and flexible pictures from all angles; The wave screen of Blue Shield series RN1.9 and RN1.9-S is spliced together to bring the audience a unique immersive experience.

 

 

Lehman Kangshuo exhibition: The naked eye 3D screen lifelike mechanical lion seems to break the screen; The spherical screen is particularly eye-catching with its unique shape and 360° visual experience; The spiral screen is spliced with flexible modules to adapt to various creative modeling applications and bring personalized visual experience.

 

 

新亚胜由MG6S Cube系列、MG7S系列搭建而成的巨型魔方屏与地砖屏以独特的造型设计搭配炫酷的显示画面，格外吸人眼球。MG6S Cube 系列为45°切角箱体，可以通过互拼搭建90°直角、立方体等造型，极具科技美感。

深德彩 US 系列展现了完美曲线，单箱实现了完美的“S”形。结合前台展示，拼接出 22.5 度内外弧效果。同时，还携带了最新款的 AFV3、DV2 系列，与 US 拼接创意造型相结合，实现了无比流畅的屏幕顺滑度，可满足租赁场景中弧形、互拼等多场景应用。

 

 

Lingcan Technology dance Art leasing solutions can be based on customer needs for a variety of creative splicing, such as: inner arc, outer arc, cylinder, shaped and so on. The site consists of high-end rental Alpha P1.9 and indoor and outdoor flexible FC series products, creating a seamless semi-arc, and taking a smooth small arc corner VR, that is, Alpha+FC+VR creative combination, presenting a unique shape. Meyadi Photoelectric P2 creative can screen, P2.5 LED letter screen a series of creative products.

 

8, rental large screen: performance and effect continue to improve

Keywords: thin and light design, quick installation, convenient maintenance, flexible splicing combination is the key direction, outdoor rental is more durable

Zhou Ming Technology showcases a series of anti-collision and wear rental products, including the Star series Upad IV with "Zhou Ming Shield" black technology, which has a lower lamp loss rate and a service life of 5 times longer than ordinary rental products to maximize profits for customers.

 

 

The LED display mounted by Shine Pro, a rental product of United Construction Optoelectronics, attracts many visitors, reflecting that the product is not only thin and light, but also fast and easy to install and maintain; And high brush high gray highlight, bring excellent display effect; A variety of splicing methods can also show creative scenes, which can be applied to rental activities such as concerts and competitions. It is worth mentioning that a number of high-end rental new products such as E-Sapphire, E-Swan, E-Corner, Shine Pro, their various combinations, to achieve the advantages of different modeling splicing.

 

 

The RT45 series, the flagship LED display designed for the mid-to-high-end rental market, is suitable for outdoor road shows, exhibitions and concerts. It features a fast installation design with a high refresh rate of 7680Hz and a high brightness of 6000nits to ensure excellent display results. The RT45 supports flexible camber splicing and simplifies installation and maintenance with a modular design. Its enhanced protection features, including anti-trip light board design and anti-collision cabinets, enhance the durability of the product.

New Yaseng magic speed series with high universal and efficient installation of product features, box frame universal design, easy to achieve the same series, cross-series general installation; Large handle, large handle design, lifting fast lock design, a single person can be quickly installed.

 

 

The Barco Opto carbon fiber rental display is only 60 mm thick and weighs 5.3 kg, making it extremely easy to transport and install. And its unique lifting lock design can be easily locked with a single stroke to achieve rapid adjustment and reinforcement, greatly improving work efficiency.

In terms of leasing solutions, we bring a new innovative product -Mage Cube series, which has the characteristics of high adaptability and full rental scenario, and can be splice with DBmk2 6-sided cubes to achieve a variety of special-shaped creative splice.

RAS flexible lease series adopts unique curved surface modeling and flexible module design to achieve smooth internal and external transition arc flexibly, and can be seamlessly interlinked with straight screen, with strong adaptability, taking into account plane splicing display and arc splicing display.

Guangxiang Technology LE3.9 series outdoor rental, with flexible box structure, clever design makes its application more efficient and convenient. The shell material of the box is hard and resistant to pressure, which can support the human body to climb freely. The unique arc lock configuration can meet the needs of stage modeling and maximize the creation of diversified stage space.

The Micro LED rental screen launched by Tronics is convenient to install and fast to disassemble, and at the same time, the screen damage caused by installation and disassembly is avoided to a great extent, which meets the needs of customers for high frequency rental. Its modular design makes transportation and installation more efficient, ensuring the best results for every display.

In addition, Alto Electronics' SW series, designed specifically for the rental market, also offers the advantages of quick installation and efficient operation. Rayman Optoelectronics innovative leasing products are safe and reliable, flexible stitching, high protection and other characteristics, can easily cope with large-scale events and commercial exhibition space.

 

9, smart retail, digital exhibition scene: will be an important potential incremental market for LED in the future

Keywords: immersive, smooth interaction, creative splicing, diverse modeling, transparent screen, holographic screen, invisible screen, poster screen

With the LED display performance is getting better and better, the spacing is getting smaller and smaller, the installation and maintenance are becoming more and more convenient, and the splicing shape is becoming more and more free, and its application prospects in retailers' display and digital display are also promising. At this exhibition, the head brands have also increased the layout of the commercial retail field. In terms of product innovation, it depends on who can attract customers' attention more and who will win the favor of the market.

Zhou Ming LED creative display products, according to the different needs of users for a variety of shapes of creative splicing, "inner arc, outer arc, cylinder, square column, shaped", etc., all in no words! Products energy saving, high efficiency and low consumption, Zhouming technology with the most "green" products and the most "awesome" visual effect, to help customers create eye-catching commercial advertisements, easy to capture the hearts of consumers.

 

 

Qingsong Photoelectric W44 series LED transparent screen, with high light transmission and fine point spacing, provides visitors with an excellent visual experience. The refresh rate of 3840Hz ensures the high-definition and stable display of the image, the ultra-thin motherboard design of 73mm reduces the space consumption, and the light transmission rate of more than 60% makes the screen harmoniously integrated with the environment. The new generation of Qingsong photoelectric LED poster machine adopts GOB technology, enhances the protection of the lamp board and improves the display quality, supports synchronous and asynchronous playback modes, improves the functionality, operation convenience, energy efficiency and reliability, and is widely used in commercial publicity. Exhibition solution D27 COB engineering screen series with infrared touch technology, a new interactive experience to bring visitors more immersive interactive experience.

 

 

For commercial retail applications, Lianjian Optoelectronics specially exhibits a variety of unique shapes and naked eye 3D visual effects such as butterflies and pianos. With its high-definition visual presentation, dynamic content update and multimedia interaction capabilities, it has become a powerful engine to enhance brand image and attract customers' attention, and the high appearance level is more eye-catching.

 

 

With its excellent flexibility, Kaixin's star flash flexible window breaks the inherent form of the traditional display screen, which can be freely bent in different scenes, presenting an unprecedented visual experience. Starflash flexible Windows can be used in a variety of fields, including indoor and outdoor billboards, shopping mall displays, information release screens, smart homes, car dashboards, electronic products, etc. Its unique transparency allows it to blend seamlessly into the environment, providing a more immersive visual experience.

 

 

Meisilicon Micro M series holographic invisible screen provides innovative scene display technology for commercial buildings, retail Windows and space design, with high image quality, true invisible display characteristics, transparency of more than 90%, without blocking space lighting and line of sight at the same time, rapidly enhance business value and create scene atmosphere.

 

10, outdoor digital media: LED traditional applications for new vitality

Key words: highlighting, energy saving, IP65, IP66, stability, easy maintenance

The outdoor advertising media market is the largest market for early LED displays, and with the advancement of technology, advertising screens have also developed new vitality. Exhibits show the trend of higher brightness, more energy saving, more efficient heat dissipation, stronger protection performance, more convenient installation, better environmental adaptability, and more stable operation, while LED outdoor advertising screens are also accelerating micro-spacing.

 

 

Chau Ming Technology outdoor exhibit Usign 8 is the ideal choice for outdoor digital media. 1ft*1ft size, flexible splicing applications for customers; With a brightness of 8500nits, the screen content is still clearly visible in high light. Convenient installation, dynamic technology energy saving, coupled with IP65 protection, reliable and stable operation, customer use of peace of mind.

 

 

Boe released the industry-leading MLED outdoor advertising display product BYB Pro, setting a new benchmark in the field of outdoor advertising. BYB Pro adopts all-aluminum professional culver design, with efficient heat dissipation capacity, box temperature rise control far beyond the industry standard, even in a high temperature environment of 60 ° C can still run stably, no more than 550W/m² maximum power consumption, 30% energy saving than traditional products, can significantly reduce operating costs. In addition, BYB Pro's protection level has reached IP66, with excellent dust, rain, typhoon and salt spray resistance, whether it is urban streets, seaside scenic spots or bad weather conditions, it can run stably to ensure the clear display of advertising information.

 

 

Qingsong Optoelectronics launched the E28 series and Y53 series outdoor advertising display solutions, with their high integrated design, high brightness and high weather resistance, to provide an eye-catching display effect for outdoor advertising. With a high brightness of more than 12000nits and a high brim design, the Y53 new configuration greatly improves the screen contrast in sunlight and enhances the visibility in sunlight. The E28 series is designed with the leading power supply architecture to effectively reduce the loss of all aspects, and the maximum power consumption is as low as 500W. While meeting the highlight display, it effectively helps energy conservation and emission reduction.

 

11, AI enable: LED screen more intelligent

The application of many AI technologies such as AI energy-saving technology, AI analysis of brightness and tone, AI tuning optimization, AI evaluation of LED chip quality, AI enhancement of picture quality technology, AI voice operation, etc., makes LED display more energy saving, higher color accuracy, better picture quality effect, easier management and maintenance, and stronger ability to adapt to environmental changes.

Alto Electronics exhibited a range of AI+ video products and solutions, including immersive MetaBox XR solutions, enterprise XR solutions, intelligent education solutions, advanced control systems (X4 control systems, 2K/4K/8K control systems). The MIP series uses new AI energy-saving technology to significantly reduce power consumption and improve color and black consistency.

Samsung presented SmartThings Pro, an enterprise edition of SmartThings, a platform for integrated management by linking various devices, solutions and services in the B2B market, with AI analytics and energy saving modes.

 

 

LG's next-generation 136-inch Micro LED display makes extensive use of artificial intelligence (AI) technology. LG used AI to evaluate the quality of each of the approximately 25 million LED chips (based on 136-inch products) and achieved high image quality through selective production. The AI processor used in the product analyzes the brightness and tone of the image in real time and makes corrections to achieve optimized image quality.

Chuangxian Optoelectronics fully demonstrated a series of solutions based on AI-enhanced technology, Including 163 "4K UHD Micro LED full coverage DCI-P3 ultra wide color gamut digital home theater, 136" Micro LED conference all-in-one, outdoor Micro LED virtual display solution, UWCG ultra wide color gamut RGB+Cyan and interactive solutions with space computing. Through the integration of advanced GPU processors and graphics algorithms and AI technology, real-time analysis of each LED chip brightness and tone, automatic chroma and brightness calibration, so as to always maintain the best picture quality of the screen, to ensure that the LED screen can perfectly present every detail. While improving the display effect, it also greatly simplifies the maintenance and debugging process, ensuring that users can easily and happily enjoy a high-quality visual experience.

 

 

Hisense Business Display 136-inch COB LED integrated machine, using ASIC high-precision light control chip + Hisense "Xin core" AI picture quality engine chip, comprehensively improve the MEMC, HDR, deep black field performance, high color accuracy and other picture quality effects. Rayman Intelligent Conference interactive system integrates AI voice operation function.

Conclusion: According to the 2023 annual report, the average overseas revenue of the six major domestic LED screen listed companies is more than half, Rayman Optoelectronics, Abisen, Zhou Ming Technology, Lianjian Optoelectronics, Aoto Electronics, Liad were 71.70%, 64.30%, 54.48%, 48.14%, 48.07%, 37.51%. And the gross profit margin of overseas market is generally higher than that of domestic market. In 2024, the trend of accelerating to the sea is further obvious, and screen companies have been layout overseas markets by establishing overseas branches, building new exhibition halls, adding overseas warehouses, setting up overseas factories, participating in overseas exhibitions and other strategies to enhance profits and brand influence. Among them, participating in foreign exhibitions is one of the fastest and most efficient ways, from the European ISE at the beginning of the year to the American Infocomm in the middle of the year, which highlights the strength and confidence of Chinese screen companies.

With the mass production of a large number of Mini/Micro LED projects and the acceleration of production expansion of Zhou Ming, Abison, BOE and other leading brand enterprises, China's LED display will occupy more global markets, and with more enterprises going to sea to participate in the exhibition, it will also greatly enhance the influence of Chinese brands in the world. In the near future, China's LED display companies will dominate the world.